Vanessa Bruno

FOOH Campaign

FOOH film built around a meticulous 3D recreation of the iconic sequin bag with precise light matching and compositing.

00 · Overview

For Vanessa Bruno, TURBODIESEL created a full FOOH film built around a meticulously crafted 3D recreation of the brand's iconic sequin bag. Every detail was modeled with extreme precision, from the density and placement of the sequins to the behavior of the fabric, the micro-textures and the distinctive shine of the bag.

We developed a dedicated lighting and shading setup to achieve a finish that remained faithful to the physical product while giving it a refined cinematic presence. The CGI asset was then integrated into a filmed environment through precise light matching, compositing and camera alignment.

Our team oversaw the complete pipeline, including modeling, texturing, animation, look development, compositing and on-set supervision, ensuring that the digital bag blended naturally into the live-action plates. The result is a realistic yet elevated visual piece that highlights the craftsmanship of the product while embracing the aesthetic codes of modern FOOH storytelling.

A clean, elegant and precise execution that reflects the spirit of Vanessa Bruno.